Reliable, chauffeur-driven 

private hire cars

Cookie Policy

What are cookies?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie.

Cookies are useful because they allow a website to recognise a user’s device. You can find more information about cookies at: www.allaboutcookies.org and www.youronlinechoices.com/uk for a video about cookies visit https://www.google.com/intl/en-GB/policies/technologies/cookies/

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that adverts you see online are more relevant to you and your interests.The cookies used on this website have been categorised based on the categories found in the ICC UK Cookie guide. A list of all the cookies used on this website by category is set out below.

CATEGORY 1: STRICTLY NECESSARY COOKIES

These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. Without these cookies services you have asked for, like shopping baskets or e-billing, cannot be provided.

CATEGORY 2: PERFORMANCE COOKIES

These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

CATEGORY 3: FUNCTIONALITY COOKIES

These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing in a cookie the region in which you are currently located. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

By using our website you agree that we can place these types of cookies on your device and access them when you visit the site in the future.

Use of cookies on this website:

The cookies used on this website have been categorised based on the categories found in the ICC UK Cookie guide. A list of all the cookies used on this website by category is set out below.

Category 1: strictly necessary cookies

This website uses three cookies in this category. These are necessary to enable the contact/enquiry form, the comment form and the cookies warning message to function correctly. They do not contain any information about you, nor do they identify you in any way. The names of the cookies, and their expiry time or date, are as follows:

ContactForm - this expires at the end of the session, i.e. when you leave this website

PostComment - this expires at the end of the session

pjAcceptCookie - this expires one year after it is set

Category 2: performance cookies

The website does not use any cookies in this category.

Notice for users: These cookies are set by the website that you visit. These cookies collects information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookie don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

Category 3: functionality cookies

This website does not currently use any cookies in this category.

Cookies on external web pages:

This website does not currently use any cookies in this category.

Privacy Policy - Ashford Cars

This Privacy Statement applies to Ashford Cars, and this website. The Privacy Statement describes how we collect and use the information, which may include your personal data, you provided us on our website: www.ashfordcars.co.uk.

It also describes the choices available to you regarding our use of your personal data and how you can access and update this data.

DATA COLLECTION

What information do we collect about you?

If you choose to make a booking through us or make queries about a potential booking, we will collect details that you provide in relation to that booking or query. Information held is likely to include your name, contact details, information about people travelling with you, information about your booking and any additional information we may need to help meet your specific requirements.

If you choose to submit a comment on our Comment page, we will collect the details that you provide in relation to the registration process (your name or screen name and your email address), as well as the comment itself.

The types of personal data that we may collect include:

- Your name, email address, phone number and home or business address;

- Credit and/or debit card details

- Enquiry or journey data, including date and time of journey, number of passengers, special requests made, observations or requests about your service preferences.

- Comments that you may make about our services

DATA WE COLLECT AUTOMATICALLY

We may also collect data automatically through cookies, though this information is anonymous and does not identify you. For information on how we use cookies, click here.

When you visit our website your details may be collected including, but not limited to your IP address, your type of browser, operating system and computer device. This information is anonymous: it does not identify you, and it is collected for statistical and security purposes.

PROCESSING PURPOSES

We use your personal data for the following purposes:

- Enquiries and bookings: We use your personal data to complete and administer your enquiry and subsequent booking (if applicable).

- We may need to respond to and handle requests you've made.

- If you haven't finalised a booking, we may phone or text or email you a reminder to continue with your reservation. We believe this additional service is useful to you because it allows you to carry on with a reservation without having to search for the accommodation again or filling in all the reservation details from scratch.

- If you submit a comment from our Comment page, we need to verify that you are a bona fide user of our services, in order to prevent abuse of our comment facility.

How did we get this information?

The information we hold has been supplied either directly by you by phone, email, letter, face to face or by other direct communication.

What information do we NOT collect about you?

We DO NOT collect sensitive personal data, or any other data not necessary for us to hold in the normal course of our business dealings with you. We do not knowingly collect information about anyone under the age of 18.

On what legal basis will we process your information?

We will always process your personal information on lawful grounds and in particular on the grounds set out below:-

Performance of a Contract

If you make a booking through us, we will use the details that you give to provide that booking to you. This information is likely to include your name, contact details, payment details, information about people travelling with you, information about your booking and any additional information we may need to help meet your specific requirements.

If you do not provide us with the information set out in this policy, then we may not be able to provide the booking.

Why do we hold information about you?

Our lawful basis for holding this information is one of contract and we need basic information about you for invoicing and your booking with us, so that it can be referred to at a later date if we need to contact you about your booking.

How do we store this information?

Details of your booking are stored on a secure web server, which is located in the UK, full details are available on request. Your personal details are also held in our local computer database and on paper records kept securely in our office.

Who do we share this information with?

We have never shared any personal details for sales or marketing purposes to a third party and will never do so. If we collect your credit or debit card details from you either by telephopne or personal contact, this information is held securely by us for the time period between when you make your booking and the actual payment transaction (normally when you arrive at or leave our accommodation). When the actual card payment transaction takes place, your card details are transmitted securely to our merchant card service provider, who is a Data Processor. Your card details are at all times kept securely in accordance with the Payment Card Industry Security Standard (PCI DSS).

Do we sell your information to third parties?

We have never sold any personal details to a third party and will never do so. The only exception to this would be in the event of the sale or transfer of Ashford Cars to a third party as a going concern.

How long will we hold your information for?

We have a system of retention periods in place to ensure that your information is only stored whilst it is required for the relevant purposes or to meet legal requirements. Where your information is no longer required, we will ensure it is disposed of or deleted in a secure manner.

Your Data Protection Rights

You have the right to update and correct the personal information we hold about you. You also have the right to request from us all personal information that we hold that relates to you, to request restriction of the processing of that data and to request that we delete that data or object to continued processing where it is excessive or no longer required for the purpose for which it was collected. If you have a complaint about the way in which we use your personal information you have the right to complain to the Information Commissioner (www.ico.gov.uk).

Does the notice apply to linked websites?

Our website may contain links to other websites. This privacy notice only applies to this website, so when you link to other websites you should read their own privacy policies.

Who can I contact if I have queries about this privacy notice?

You can contact me directly if you have any questions about our privacy notice or information we hold about you.

My contact information is below:

Data Controller is Stuart Lea trading as Ashford Cars.

Postal address:

Henwick House, Gravel Hill, Ludlow, Shropshire, SY8 1QU, United Kingdom

Phone: 07968 890696